I’ve been juggling which posts to put when, which is an unusual challenge for me! This one has been ready to go for weeks now.
Oh, you want to read last month’s first? Here’s all of the blog earnings posts.
Boarding Announcements
Money Propeller is my second blog, Unique Gifter is my first. My goal with it is to straight up make some money, while sharing what I believe is valuable information on all things money. With the goal of earning money, I am attempting to be (somewhat) strategic with how I go about this. Online projects are my main side hustle, if that’s not your thing, there are some other ideas for you here.
The plan is to be totally transparent about everything and to let you know what is and is not working for me, so you can follow me down the path or avoid the mistakes that leave me in a burning pile of wreckage.
Please leave a comment and let me know what you think of these posts, or if you have any questions you would like me to answer, or stats you feel I should include.
The Strategy
Money Propeller is an experiment in “Spend money to make money.” And I am a-spending! When I decided to launch this domain name (I have a collection, like most online hustlers), my rule for pre-launch was that I needed to have 52 posts written and scheduled. That represents six months of posting twice per week, so that I can focus on promoting the posts and developing other aspects of the blog, like the newsletter. That time has come and gone and I am in the process of scheduling out to approximately June at the moment.
On Money Propeller I also wanted to have a bunch of different voices and perspectives, right from the beginning. Believe it or not, I don’t know everything! Other people know about topics that I don’t, like fashion, and insights into education. You can read about our authors here, and there are even more in the pipeline. Do you want to tell your story? Give us a shout and come be our guest.
I am slowly (ever so slowly) working to incorporate affiliate programs that I can stand behind and that offer you value (and bring in revenue for the site). If you have some affiliate programs that you can recommend in the personal finance space, I would be grateful.
The Earnings and Stats for January
Drumroll please…
These stats are all as of the morning of February 1, 2015.
There were 4,535 page views in January, which is 140 per day, on average. That’s a huge jump back up, whew! It’s actually the best month ever for Money Propeller. A lot of the traffic driving plans that I hadn’t been getting around to for ages, I finally got around to! That primarily included commenting and organizing a post that created value to a lot of other folks (the Pinterest People to Follow Round Up), and some other posts that I quite liked.
The plan for February has been to focus on social media following – you should follow me on twitter @moneypropeller and on Pinterest!
(PS: If you are a blogger and want a nice way to track your stats, For Profit Blogging has a free Blog Tracker available.)
The Dollars
This is the part that you all actually care about, I know. Here goes:
Woohoo! The largest blue bar yet! Also the largest orange bar yet, which is great, but not great enough yet.
The expenses are the red bars and the revenues are the blue bars, and they are both positive values, so that it is easy to see their size in relation to each other.
The taller the blue, the happier I am! August was a blip due to receiving funds from other bloggers who participated in a giveaway. The site went live at the beginning of July, so December represents six months of posting and word on the street is it takes six months to make money, and it’s now starting to trickle in. It can’t come fast enough!
January Revenue
$6.17 – CPC and CPM Advertising
$10.63 – Amazon Affiliate Earnings
$404.40 – Direct Advertising
$0 – Airbnb – A great way to travel, read about it here
$0 – Tangerine – Use my Orange Key 23676924S1 to get a $50 bonus when opening an account (until Mar 31/15)
$0 – Digit – Use this app to help you save money by rounding up your transactions and saving the difference.
$0 – Vayable – Travel with personalized tour guides who are locals
$0 – Gazelle – Trade in your old electronics for cash, or buy refurbished ones for great prices.
$0 – PicMonkey – Add text to your pictures, for free!
$0 – Genesis Framework – An awesome, customizable platform for websites
$0 – Big Scoots – Web hosting that rocks
$0 – Dropbox – Free document storage and sharing, in the cloud
$0 – Rover – Pet sitting, a side hustle or an affordable way to get your pets looked after
$0 – Board Booster – 100 pin free trial – a way to repin your pins and schedule pins precisely
$0 – ViralWoot – Another free pin scheduler, and way to promote your pins
$421.20 Total (Net of Paypal fees)
There is an assortment of affiliate links live on the site (PicMonkey, Fiverr, Amazon), and they are slowly starting to trickle in funds. Until the stats are higher, I expect revenues to be rather low, but here’s to the trickles turning into a flood.
If you know of any advertisers or affiliate programs who would be willing to work with the fledgling site, I would be very grateful if you could send them my way.
I also highly recommend that you check out the eBook I cowrote with Kathleen, on creating a brand and getting a blog up and running quickly and efficiently:
(Feel free to sign up as an affiliate, as well. You get half of the sales price!)
January Expenses
$238.40 – Writers and VA Time
$19.99 – InLinkz annual fee
$258.39 Total
For simplicity’s sake, all of the VA costs are charged to MP, but she does work on other sites of mine as well. I paid for a few articles in January. January was a bit higher due to the articles and having some annual fees, like switching to InLinkz for the Jet Fuel posts.
January Net Earnings
The big old total is $161.82. The best month yet…but a long way from where I want to be!
It’s kind of like a yo-yo… I’m more interested in a V!
So things are looking up again. That said, at this rate, it will take just shy of 12 months to hit zero again. That’s much too long!
YTD Earnings
($1,944.27)
Here’s to that being a more positive number. Perhaps per month. Yes. Let’s get there, shall we?
Don’t forget, everyone: it is absolutely possible to start a blog without spending this much! I am funding this with past earnings from my other site.
Next Steps
The big announcement has come, and On Your Mark, Get Set, Blog! is here. This is your guide to setting up a new website and brand, quickly and efficiently, by laying out all of the information that you will need and and all of the steps in the right order. Faster blogging. For everyone.
I spur of the moment purchased a niche site in December, too. It isn’t entirely complete, yet, but I am now the owner of CoonHuntingClub.com (yes, you can laugh, I do). I was able to find some writers for it, which is fantastic. Determining a balance of spending too much on the site vs. not having sufficient content is going to be tricky, especially when my time is stretched thinly over many projects.
Interviews
The Jet Setter Interview series on Tuesdays was going well and then I dropped the ball on scheduling them. They will return in January, as soon as I make some more graphics. Let me know if you’d like to be featured. I am also interviewing people about their experiences with Airbnb, if you are interested!
Guest Posts
Can I guest post on your site? Pretty please? I’m also happy to have you post here. I won’t lie, it takes me a bit of time to get them together.
Deplaning
Thanks for reading, we hope you enjoyed your flight! I really do appreciate you taking the time to read all of this, and I especially hope that it is helping you to learn from my wins and major losses! It is all of you fine folks who got me started on this blogging adventure in the first place, and it really won’t go anywhere at all without you.
If you have any suggestions, again, I would love to hear from you with a quick email or comment.
Here’s all of the blog earnings posts, if you want to read more.
EL @ Moneywatch101 says
I just want to say thanks for being transparent with your earnings. Many will post vague numbers and never share where its coming from. This was fun and looking forward to you making it towards profitability. Good luck and let me know how I can help you.
EL @ Moneywatch101 recently posted…Do you want to Be Rich?
How to Save Money says
Great! Good job on having positive stats this month!
How to Save Money recently posted…How to save money on baby essentials
Anne says
Thanks 🙂
Anne recently posted…The Cost of Living in Winter – Clothing
Fig says
You are definitely on the right track! Congrats on the bump in income. It’s definitely going to keep growing with all the work you are putting in. It’s awesome that you are investing in your sites – that’s totally something I want to do!
Fig recently posted…Do you make more money than your parents?
Anne says
Thanks for the encouragement… it never seems like there are enough hours in the day to get all of the things I want to do done, though.
Anne recently posted…The Cost of Living in Winter – Clothing
DC @ Young Adult Money says
I think it’s great that you are investing money in the site. I think far too many bloggers (and entrepreneurs in general) are scared to invest money into their projects. Everyone wants to just grind stuff out from scratch and only invest money when they’ve made some money.
DC @ Young Adult Money recently posted…Mail Credit Card Offers > Online Credit Card Offers
Anne says
I’m still terrified that it won’t work out, haha. Thankfully I’ve got the money from the other projects that I boot strapped, to roll over into this one.
Anne recently posted…The Cost of Living in Winter – Clothing
Thomas @ i need money ASAP! says
Congrats on making it into the black Anne! It’s so exciting when projects start to build up momentum. Keep up the great work.
(BTW, I clicked on the “free Blog Tracker” link but got a 404 error)
Thomas @ i need money ASAP! recently posted…Make Money Online Now With These 9 Websites
Anne says
Hi Thomas, thank you so much for letting me know that the blog tracker was broken. I talked to Kathleen and it is all fixed now, I hope you like it.
Anne recently posted…The Cost of Living in Winter – Clothing
Ben Luthi says
Looking great! 🙂 I’ve really enjoyed using the For Profit Blogging stats tracker. Nice to have all the info on one page and to be able to see trends.
Ben Luthi recently posted…Meet Digit, the Best Savings Tool Ever
Anne says
Glad you like it!
Anne recently posted…The Cost of Living in Winter – Clothing
Chonce says
It looks like you’re off to a great start, congrats! It seems like you’re really diversifying your methods of earning on your blog and that’s great. Also thanks for the tips!
Chonce recently posted…Finding the Right Side Hustle For You
Anne says
Glad you like them. I’m trying, but those are a lot of zeros!
Anne recently posted…The Cost of Living in Winter – Clothing
kay ~ lifestylevoices.com says
Great article! I’ve only just started monetizing my blog again. Baby steps. It didn’t work well the first time. I didn’t like the adsense ads. Some of them were nauseating. I’m sticking to ads I can better control now. Any way I can help, Anne, please let me know! 🙂
kay ~ lifestylevoices.com recently posted…What Do Canadians and Polish People Have In Common? Or – The Top Five Things I Love Most About Canadians! 🙂
Anne says
Interesting. I know that ads can be blocked on adsense, but I’ve never really experimented with it. Virtually all of the advertisements are based on your own browsers history, though, not based on your site.
Anne recently posted…The Cost of Living in Winter – Clothing
Jayson @ Monster Piggy Bank says
This is just the start of the year, Anne. What more next month and the following month! Congrats Anne!
Jayson @ Monster Piggy Bank recently posted…Helpful Hints For First Home Buyers
Anne says
Here’s hoping!
Anne recently posted…The Cost of Living in Winter – Clothing
Michelle @ Dishes and Dust Bunnies says
Very interesting! Thanks for sharing how this has been going for you! It looks like you’re on your way to making that chart more into a “V”. 🙂
Michelle @ Dishes and Dust Bunnies recently posted…How to make The Famous Atlantic Canadian “Halifax Donair”
Anne says
That’s what I’m rooting for! Thanks for reading 🙂
Taylor Lee says
Yay progress! Your monetization seems to be coming along nicely. I’m sure at your current rate of growth you’ll be consistently in the black in no time at all.
Taylor Lee recently posted…Would You Buy Property With A Friend?
Anne - Money Propeller says
I really, really hope so! Here’s to the growth continuing 🙂
Anne – Money Propeller recently posted…The Cost of Living in Winter – Clothing
Tonya@Budget and the Beach says
Nice job! Always good to see stats go up! And you can guest post on my blog anytime! 🙂
Tonya@Budget and the Beach recently posted…Freelancing Lessons: You’re Worth It!
Anne - Money Propeller says
Yay, thanks Tonya! I have a bit of a backlog of writing to get through, but I will absolutely take you up on that offer 🙂
Anne – Money Propeller recently posted…The Cost of Living in Winter – Clothing
Emily @ Simple Cheap Mom says
Wow, this was really interesting for me to read! I launched my blog in September, but without a plan at all and I’ve only spent about $1 so far. It’s really interesting to see how another blog, created by someone with more experience went about things!
Emily @ Simple Cheap Mom recently posted…7 Free Indoor Places to Take your Toddler
Anne - Money Propeller says
$1! Nice work! I’ve spent a TON that I definitely didn’t have to on this…. I’m still waiting for it to pay off, haha.
Anne – Money Propeller recently posted…The Cost of Living in Winter – Clothing
Amanda @ My Life, I Guess says
Anne, you really are my inspiration to monetize my blog 🙂
Amanda @ My Life, I Guess recently posted…Why We’re Not Moving …Yet
Anne says
Yay!!!
Shannon @ Financially Blonde says
Congrats on the site progress and the book launch! I am sharing my review for it on my blog on Wednesday, I think it’s an awesome resource! Good luck with coonhuntingclub.com ! Can’t wait to see what kind of traffic that site can get!
Shannon @ Financially Blonde recently posted…Backpack to Airbnb
Michelle says
Great job with the increase in page views and income! I hope February is even better for you 🙂
Michelle recently posted…5 Mistakes That Can Hurt Your Chances For Retirement
Anne says
Thanks Michelle! I hope so too… but the first two weeks weren’t fantastic. Here’s hoping the next two weeks improve.
Anne recently posted…Progress! Blog Earnings and Stats for January
Petrish @ Debt Free Martini says
Your site is doing really well. I have been following you for a while and I am very impressed. Thank you for sharing this information it really motivates me. Good luck with next month.
Petrish @ Debt Free Martini recently posted…The Feeling Of Having Financial Control
Anne says
Thank you so much Petrish!! I’m so glad that it motivates you, too… it lets me know that there’s a point to sharing all of this.
Anne recently posted…Progress! Blog Earnings and Stats for January
Brian @ Debtless in Texas says
Hi Anne,
Excellent info here, looks like January is the start of the upswing in that V – keep it up! Having posts scheduled is a brilliant idea…lots of upfront work but will make things so much easier.
Your site increasing in PA/DA is generally a reflection of links, perhaps you should include a link count to the metric and see how more links = more PA/DA/visits.
Cheers!
Anne says
The rankings tend to depend on links, yes, but you never know which ones are going to “count” …so for now I stick to writing and building relationships with other bloggers. If links come, they come 🙂
I HIGHLY recommend being scheduled out in advance. It is so, so much less stressful, and it lets me focus on one thing at a time. With all of those scheduled, I can then turn to having the VA schedule social media for all of them, for example, while I focus on other sites and commenting.
Anne recently posted…Progress! Blog Earnings and Stats for January